Behind the Billboard is the podcast series that tells the stories behind some of the greatest billboards of all time. From classic old school 48 sheets to cutting edge digital installations, we’re on a mission to discover the people, processes and preposterous ideas that have brought these billboards to life.
Dan and Hugh welcome 2020 to the podcast. After the initial jokes about 2020 being a bit of a shit, we soon got into some of the amazing work 2020 supplied us under the duress of the COVID pandemic. … Continue reading#BestOf2020 – With Hugh and Dan
Dan and Hugh virtually catch up with Ben, from their respective homes, and from his home in LA. The trio talk all things creative OOH, looking at his incredible back catalogue of work. … Continue readingEpisode 19 – Ben kay
Typical. You wait 17 episodes to hear from a photographer and then 2 come along at once. Hugh and Dan shared an epic few hours with Adam Hinton, another awesome photographer who has helped create some of the most iconic billboards in the last 2 decades. … Continue readingEpisode 18 – Adam Hinton
Dan and Hugh meet up [virtually] with legendary fashion photographer and director, publisher of 4 magazines to date, the man, the brand – Rankin. Whether he is photographing the Muppets or shooting Dove’s seminal “Real beauty” campaign, Rankin has built a career on taking risks. Along with his portraits, he has created editorial and ad campaigns for Nike, Diageo, Vogue and Rolling Stone among others, and launched four magazines, starting with culture bible Dazed & Confused in the 1990s. … Continue readingEpisode 17 – Rankin
Dan and Hugh talk to Publicis ECD Dave Monk, covering his creative career through BBH, Grey and Publicis including his OOH work for Lynx, Sunday Times and Tourism Ireland. … Continue readingEpisode 16 – Dave Monk
Dan and Hugh meet with Mark Roalfe, to talk pandemic, posters, partnerships and process. … Continue readingEpisode 15 – Mark Roalfe
Dan and Hugh virtually meet up with Sanjiv and Jamie, ECDs at McCann London to talk about their work for XBOX Survival Billboard … Continue readingEpisode 14 – Sanjiv and Jamie
Dan and Hugh talk with Alex Taylor about her incredible career creating some of the best billboards the UK has ever seen for Silk Cut, XXXX, The Army and Parkinsons. … Continue readingEpisode 13 – Alex Taylor
Hugh and Dan talk to Ant Nelson and Mike Sutherland about Outdoor, Billboards and creativity throughout their time as a creative partnership all the way to their current roles as
There have been a couple of recurring themes in our Behind the Billboard series to date: our guests always seem to reference Dave Dye and cite The Economist work as their favourite. So we thought we’d bring the great man and great campaign together in EP10 for an Economist special, where we’ve delved deep into what goes behind possibly the most famous billboard campaign of all time. … Continue readingEpisode 10 – Dave Dye – The Economist Special