Episode 113 – Ian Potter

Episode #114 features Ian Potter, legendary art director and the man behind the Araldite poster ‘the one with the car stuck on’ which is possibly the greatest billboard of all time. Ian’s 35-year career in…Read more

Episode 112 – Tom Richards

Episode #112 features Tom Richards, Global CCO at 21GRAMS. Tom, alongside Frank Mazzola, has led 21GRAMS to be ranked as the world’s third most creative health agency. Prior to 21GRAMS, Tom had great success at…Read more

BEHIND THE BILLBOARD COMPETITION

Get your idea out of your book and onto the street. Every famous billboard started the same way: as a thought in someone’s head, a line on a page, a rough scribble that refused to…Read more

Episode 110 – BtB x WOO Conference

In this special episode of Behind the Billboard, we’re coming to you from the World Out of Home Organization’s 2026 Congress in London - or, as the room has it, WOO! Recorded from a makeshift…Read more

Episode 109 – Ben Billups

Episode #109 features Ben Billups, founder and CEO of Billups, the largest independent out-of-home specialist agency in the US. We’ve wanted to get Ben on the show for a long time and finally managed to…Read more

Episode 108 – James Millers

Episode #108 features James Millers, newly appointed ECD at McCann London. We’ve been wanting to get James on the show for ages now and were pleased to catch him before starting his new role. James…Read more

Episode 107 – Alice Goodrich

Episode #107 features the wonderful, multi-talented Alice Goodrich from VCCP. We spent a lovely hour discussing Alice’s county-level tennis career, her time as a Dior makeup artist, her stint as an internal comms assistant for…Read more

Episode 106 – Franki Goodwin

Episode #106 features the brilliant Franki Goodwin, Chief Creative Officer of Saatchi & Saatchi, London. And is hands down one of our favourite episodes yet. Hugely talented, humble, funny, smart, generous, collaborative and many other…Read more
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Hosts

    Dan Dawson

    Dan is a creative, a fantasist, a technologist, a crafter, a storyteller and Outdoor nerd. He's designed, developed and directed projects that have been seen, consumed, interacted with, inspired and entertained hundreds of millions of people since starting Grand Visual with Neil Morris back in 2005. Helping fill a cabinet full of trophies from Cannes Lions to D&ADs from Obies to Eurobests all on behalf of the clients he's been privileged enough to work with.

      Hugh Todd

      Hugh has worked at some of London’s most famous advertising agencies, winning multiple awards for my work as both a writer and creative director. His ambition is always to create work that stands out, gets noticed, shared and talked about. While trying to have as much fun as possible on the way. He's written for Campaign, Creative Review and Shots and is also an Outdoor nerd. That's why he and Dan get on so well. When he finds the time he likes to write short stories, the latest of which ‘1 in 300,000,000’ was shortlisted for the Winston Fletcher Prize. He can also play the clarinet and finish the Rubik’s cube in 2 minutes... without peeling off stickers.

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